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The Herborist identity

Designing a logo and a visual identity for a fictive essential oil brand focused on well-being
Visual design
Art direction
Credits
Justine Bonito (Bachelor Chef de Projet Digital - UX)
Louis Lemoine (Bachelor Chef de Projet Digital - UX)

Brief

Design a logo and a visual identity for a fictive brand of your choice

My role
Visual designer & art director

Tools used

Pen & paper / Adobe Illustrator / Adobe Photoshop / Figma / Miro

Results

A logo and a visual identity for The Herborist, a brand of essential oils focusing on making high-end well-being products accessible

What I learnt
Logo design and visual direction
Creating a brand identity
Creating a brand strategy

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A collection of photos taken during travels and local escapades in nature

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