About
After having shaped brand activation experiences at UNIT9 (AdAge Production Company of the Year 2023) and used design to help health experts protect our lives at the UK Health Security Agency, I currently freelance as an experience designer & creative, and develop audio-visual projects for music artists.
I keep learning and exploring by attending talks / workshops / courses, going on tour with bands, and crafting my own cocktails.
and WHen I'm not too busy, I look for snoopy
...
Key skills
Strategic thinking & process
User & CUltural research
art direction  & Visual storytelling
Graphic & UI design
Photography & Videography
journey, service & systems mapping
Rapid prototyping (physical / Digital)
Testing and validation
Design workshops
Chronic overthinking
What other people say
“I highly recommend Sebastian as an exceptional designer. He is a brilliant problem solver with the ability to translate complex requirements into intuitive, user-friendly experiences. His collaborative spirit and keen attention to detail makes him an invaluable asset to any team.”
Hannah Neil, Creative Director at UNIT9
(Click / tap to see the next nice thing about me)
Industry awards
Cannes Lions 2025: Media Awards Grand Prix (UNIT9)
D&AD Awards 2025: Yellow Pencil (UNIT9)
Anthem Awards 2024: Gold (UNIT9)
9x FWA of the Day (UNIT9)
Other small things I've done
Industry panelist - UAL MA USer Experience Design (2025)
Visiting tutor - UAL BA User Experience Design (2025)
First solo trip - Canada (2025)
Host a pop-up cocktail bar at home (2025)
Visit Seoul, South korea (2024)
research project presentation - IMX conference (2022)
Graduate as a Master of Arts from UAL (2022)
2nd place - UAL Creative Hack (2021)
Move to London in the middle of a pandemic (2020)
Go to The Dutch Design week (for free! - 2019)
Leverage a software bug to win a hackaton (2017)
Finish 4th in a Mario Kart tournament (2015)